Every call, form and chat, tied back to the marketing that earned it.
Loop turns anonymous inbound leads into attributed, AI-scored revenue — so you can show precisely which channel, campaign and keyword produced each one. Know exactly which marketing earns your best leads.
A 20-minute demo — we’ll set a tracking number live on the call and show you the whole journey.
Catch every inbound — however it arrives.
Calls, forms and chats land in a single attributed feed. Each one is its own discipline — open any to go deeper.
Call tracking
A tracking number swaps in per visitor, so every call carries the source, campaign and keyword that drove it — then forwards to your real line.
Explore call tracking →Forms & chat
Every form submission and chat is tagged the moment it happens — channel, campaign, keyword and landing page attached automatically.
Explore forms & chat →AI scoring
Each lead is graded — high intent, qualified, needs review or spam — and tied back to the exact marketing that produced it.
Explore attribution →Live in one install.
One tag, once
Paste a single snippet through Google Tag Manager or before </head>. CNAME a subdomain so cookies stay first-party and survive Safari.
Numbers swap automatically
Every visitor sees a tracking number from your pool; any tel: link is replaced on the fly. Forms and chats are tagged the instant they happen.
AI scores every lead
Each lead is scored and tied back to the exact source, campaign, keyword and landing page behind it — ready to qualify and report.
ROI by channel — down to the keyword.
Add your monthly ad spend and Loop joins it to captured leads: attributed value, ROAS and cost-per-lead for every source. The channels genuinely earning revenue stop hiding behind a bounce rate.
- Attributed value from every qualified lead
- ROAS & cost-per-lead per source, once spend is added
- Client-ready reports built from the same data
| Source | Leads | Qual | Value | Spend | ROAS |
|---|---|---|---|---|---|
| google_ads | 64 | 41 | £38,200 | £6,100 | 6.3× |
| facebook_ads | 39 | 18 | £12,400 | £3,200 | 3.9× |
| organic | 52 | 33 | £29,800 | — | — |
| gbp | 27 | 21 | £17,600 | — | — |
One platform, from the first ring to the coaching after it.
Call tracking
Dynamic numbers that tie every call to its source, campaign and keyword.
Explore →Forms & chat
Every submission and chat captured and attributed automatically.
Explore →AI scoring & attribution
Each lead graded and tied back to the marketing that produced it.
Explore →Reporting & ROI
Value, ROAS and cost-per-lead by channel, plus client-ready reports.
Explore →Loop AI
Ask anything of your lead data and get answers drawn from it.
Explore →Agent Trainer SCORES CALLS
Score how operators handle calls against a rubric, with coaching.
Explore →Outbound BETA
Score outbound calls, track speed-to-lead and rank your team.
Explore →Pricing that follows the numbers.
Four plans sized by sites and number pools — with the full product, AI scoring included, on every one. No lead-metering games.
Know which marketing earns your leads.
Attribute every call, form and chat — and prove the marketing that earns them. Book a 20-minute demo.
Book a demo →